Why Networking Isn't Working

If networking were enough, most consulting firms wouldn’t be struggling to turn conferences, events, and introductions into real revenue. The issue isn’t effort—it’s architecture. Relationships don’t happen by accident; they’re designed. In this LinkedIn Live, I’ll unpack why inconsistent business development behaviors, transactional networking, and high conference spend with zero ROI continue to frustrate growth-minded leaders. We’ll explore practical relationship planning frameworks, intentional cadence strategies, and post-conference conversion approaches that help the audience move beyond collecting contacts to cultivating relationships that actually drive opportunities. If your networking feels busy but unproductive, this session will help you rethink—and redesign—how relationships work in your firm.